Soudah Peaks · Sales Experience Centre
Two technology routes,
one centre.
A short comparison of both options: what each delivers, what it costs and where they differ. Open each route for the full presentation.
Route 1 Our recommendation
Stereoscopic
Glasses-free stereoscopic South Wall, atmospheric North Wall and an inlaid stereoscopic table. One hero experience, three beautiful touchpoints.
Hardware€1,445,000
Open presentation →
Route 2In-market LED
0.9 mm LED on the South and North Walls, plus a curved 0.9 mm LED wall between the Discovery Suite and the Cloud Lounge.
Hardware, two curved screens€2,233,000–2,393,000
Open presentation →
Side by side
Indicative costs in euro, with the Saudi riyal equivalent in the presentations. Excluding VAT and delivery.
Route 1 · Stereoscopic
Route 2 · In-market LED
The idea
One hero experience with three beautiful touchpoints.
One consistent 0.9 mm LED finish, plus a curved wall.
South Wall
7 × 4 m
7 × 4 m
€645,000Glasses-free stereoscopic LED, 1.25 mm, 4K
€653,000LED, 0.9 mm, non-stereoscopic
North Wall
6 × 4 m
6 × 4 m
€560,000Atmospheric LED, 0.9 mm
€560,000LED, 0.9 mm
Summit Room
€240,000Inlaid stereoscopic table
Not part of this route
Curved wall
Not part of this route
€590,000 per screenor €510,000 per screen, faceted flat LED. Two screens shown in the totals.
Hardware
€1,445,000
€2,233,000–2,393,000
Design, installation, 1-year support
€240,000–290,000
€240,000–290,000
Control system
€65,000
€65,000
Content
€105,000Adaptation of three existing films, when commissioned with the hardware (€150,000 otherwise)
Not included. The brief needs to be aligned to cost it accurately.
Indicative total
€1,855,000–1,905,000including content
€2,538,000–2,748,000excluding content
What sets it apart
Real stereoscopic depth without glasses at a South Wall cost very similar to standard LED. Content already in hand.
Established in-market LED with a continuous curved wall. No stereoscopic depth.
Estimates based on current market prices, subject to change. All costs include the systems and hardware needed to run each solution and exclude VAT and delivery. Draft for review; imagery is conceptual.